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Should I Offer RSS Feeds?
There’s debate over whether using Real Simple Syndication (RSS) for a business site’s blog or articles is beneficial. Some argue it keeps avid RSS subscribers away from the sites the articles are meant...
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The Reality of Blogging for Sales
In May 2010, I posted tips on Blogging for Sales. Since then, many clients and visitors have asked for more posts on this topic. After all, small business ecommerce sites commonly have to pull extra...
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10 Quick Ways to Get More Traffic
If you’re like me, you’ve already read scores of posts and articles telling you how to get more traffic to your web site or online store. The problem is, most articles include methods that are...
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Microblogging Extreme
TechCrunch writer Paul Carr thanked readers for social media memories last month when he announced the complete shutdown of all his social accounts. Yes, that includes Facebook and Twitter. He compares...
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Want More Comments? Can the Registration
There’s a reason why you won’t see me commenting much at some high-profile sites. They require registration. Count me among those who feel registration is just another word for “prepare to be...
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H 2 Oh? How Little Changes Can Accomplish a Lot
Clean water. It’s a staple in every living being’s life. And yet, so many are doing without. There are more than 4,200 bloggers writing about water today as part of Blog Action Day 2010, many of whom...
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Small Biz Needs to See the Big Picture, and Look Beyond
Decades ago children learned about neat toys and gadgets by watching Saturday morning cartoons. Parents learned what was safe and worth their money from key publications like Consumer Reports, as well...
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At a Loss for Content? Look to Your Customers…
Ask any successful company’s manager or owner what’s the driving force behind their success, and he or she will tell you: “our customers”. If you’re not letting your customers, as well as potential...
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6 Reasons Every Business Needs a Blog
No matter what you sell, or your target audience, your website needs a blog. A blog will help you connect with existing and potential customers, and provide a means for a steady inflow of traffic for...
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CoSchedule: The WordPress Calendar and Social Post Scheduler Everyone Needs
Creating great content is only the first step in attracting visitors and boosting conversions. People have to be informed about the existence blog posts and articles. CoSchedule, an editorial calendar...
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